Prova
Prova Interiors is one of the region's most prominent studios, with expertise in both modern housing and luxury yacht interior design. In the coastal areas of Europe, the name of the studio denotes the bow of a ship.
Our challenge was to create an identity that would equally reflect both fields of business interest of this studio — the interior design of luxury ships and modern living spaces.
The typographic part of the logo is a combination of fonts dominated by the Josefin Sans letters.
Josefin Sans is a geometric, elegant font with a vintage, luxurious feel. It is inspired by geometric sans-serif designs from the 1920s.
The x-height sits halfway between the baseline and the cap height — an unusual proportion that gives the letterforms a playful dynamic, well suited to the sign of a sturdy ship.
The shape of the letters A and V resembles the bows of two ships side by side. The height of these letters extends above the cap line.
The website landing page corresponds to the spirit of the identity itself and is coherent with the idea and mission of the design studio.
Project: Prova Interiors / Identity, Web Landing Page / StrongWeb Creative Group / Year: 2020